With You Every Step
Lose the weight and make a healthy lifestyle second nature
*Average weight loss on the Optimal Weight 5 & 1 Plan® is 12 pounds. Clients are in weight loss, on average, for 12 weeks.
I'm an independent OPTAVIA Coach. Here is my story:
I am so excited to share my health journey with others! It has taken me 60 years, and I'm still a work in progress, but Optavia is helping me take better care of my body, mind and soul. I have struggled with my weight my entire life and I have tried many diets. Now I know that diets simply do not work; I needed to develop a new lifestyle and learn healthy eating habits, and Optavia is teaching me to do so. Optavia is not a diet, but a way of life, and I have learned that the food I eat affects my mood and behavior. Now that I am following this awesome program, my food cravings have disappeared and I'm never hungry. Not only have I lost weight, but I have gained more energy, better sleep quality, clear mindedness and an overall sense of well-being. I am really looking forward to paying it forward as your Optavia health coach!
More than just weight loss
It’s lifestyle change
Physician-founded and coach-guided, our lifestyle plans deliver clinically proven health benefits.
We understand the struggle and remove guesswork. Build lifelong healthy habits with our guidance, support and science-backed plans.
Because weight loss works when it’s more than just weight loss.
- Personal Coach
- Supportive Community
- Clinically Proven Plans & Scientifically Developed Products
- Access to GLP-1 Options (If Clinically Appropriate)*
- Habits of Health®
Independent OPTAVIA coaches
Personal guidance along every step of the journey
Supportive community
A community of people providing real-time encouragement
Clinically proven plans and scientifically developed products
Tools to support every step of your journey, designed by experts
Access to GLP-1 options
Weight loss medication (if clinically appropriate) and health provider support in collaboration with LifeMD®*
Habits of Health® Transformational System
Simple steps to building habits that support a healthier you
*Medical weight loss prescriptions must be provided by a licensed health professional. OPTAVIA does not prescribe or dispense medications.
More than 3 million lives impacted and counting
"I’m growing every day on my journey to optimal health – I owe it all to OPTAVIA!"
– Regina J.
Independent OPTAVIA coach
"Now, I have a life without limits. I’m grateful beyond words."
– Kim T.
Independent OPTAVIA coach
"I’m a better ‘everything’ because of OPTAVIA. I have one life, and I don’t plan on wasting a single day ... I’ve taken the control back in my life."
– Steven H.
Independent OPTAVIA coach
Average weight loss on the Optimal Weight 5 & 1 Plan® is 12 pounds. Clients are in weight loss, on average, for 12 weeks.
1
Set your ‘why’ and map your journey
2
Connect with your coach and community
With support like this, you can lose more weight —up to 10x more— than dieting on your own*.
Your personal coach will walk the journey with you. About 90% have been there before as clients themselves.
Thousands of others going through similar journeys
No matter what you are facing, your coach or someone in the community has likely been in your shoes and can help steer you to success.
- "I'm doing this for my future self – It's not about the scale."
- "I broke free from the "I can handle it alone" mentality."
- "My coach and the broader OPTAVIA community are constant pillars of support, reinforcing the importance of connection on this journey."
- "You’re in this program for yourself — but certainly not BY yourself."
- "My coach stood by my side even when I didn’t think I could succeed. She gave me new tools to help get me where I want to be in this journey."
- "I’m a better “everything” because of OPTAVIA. I have one life, and I don’t plan on wasting a single day ... I’ve taken the control back in my life."
- "I’m growing every day on my journey to optimal health – I owe it all to OPTAVIA!"
- "Now, I have a life without limits. I’m grateful beyond words."
*2019 clinical study where participants who had the support of a coach lost up to 10x more weight* than the self-directed group. Based on the results of a 16-week clinical study, those who participated in at least 75% of their 23 assigned OPTAVIA coaching calls lost 15.2 lbs. compared to 6.7 pounds for those participating in fewer calls.
3
Simplify your eating habits
Nutrition doesn't have to be complicated. Easy-to-follow plans deliver interchangeable, balanced nutrition.
Scientifically designed pre-portioned, nutrient-dense products called Fuelings and self-prepared Lean & Green meals work together to make healthy eating second nature.
Fuelings
Nutrient-dense products designed by dietitians, scientists and physicians. Delivered to your doorstep, it’s a hassle-free way to achieve a healthy weight.
24 vitamins & minerals and BC30™ probiotic cultures
High-quality, complete protein
No colors, flavors or sweeteners from artificial sources
Nutritionally equivalent and interchangeable
Never tire of the same flavor with a variety of options, from breakfast classics like apple & cinnamon spiced oatmeal and golden pancakes to hearty dinner classics, shakes, smoothies, bars and more.
View productsLean & Green Meals
Self-prepared meals created by culinary experts and dietitians backed by a library of hundreds of healthy recipes catered to your tastes and goals.
Lean protein
Non-starchy vegetables
Healthy fats
Eat your Lean & Green any time of the day, even dine out!
Learn more about Lean & Green4
Build lifelong healthy habits
Our proprietary behavior change system is designed to support long-term health, well-being and weight loss success.
OPTAVIA Plans
Built to support you no matter where you are in your health journey, our lifestyle plans deliver clinically proven health benefits.
Medical Weight Loss Support
Get help from a clinician and GLP–1s
Access to GLP-1 options (if clinically appropriate*) through our collaboration with LifeMD®, nutrient-dense products, personal coaching, habit building and more
Optimal Weight Loss
The path to a healthy weight
Jumpstart your optimal weight journey
Healthy Weight Support
For maintenance and beyond
Manage a healthy weight and work toward optimal health
Our approach to better health is
backed by 40+ years of scientific and clinical heritage
- Physician Founded
- Scientifically Designed
- Clinically Proven Plans
In-House Experts
Our very own dietitians, researchers and behavior change experts
Scientific Advisory Board
Internationally recognized physicians, academic researchers, nutrition and health-related policy experts
- Recommended by thousands of healthcare providers
- 18 randomized controlled trial publications
- 30+ scientific journal publications
- 20+ research studies
- 60+ peer-reviewed scientific abstracts & publications
as seen on
Digital tools to support your journey
Making a healthy lifestyle second nature is easier with the OPTAVIA app
- Access 200+ recipes
- Track your habits
- Log your Fuelings and Lean & Green meals
- Follow your weight loss
- Map your lifelong journey
My Journey Setup
- Determine your goal and ‘why’
- Connect with your coach
- Build healthy habits