OPTAVIA ASCEND is here! New clients can SAVE UP TO 20% off the new GLP-1 Nutrition Support Plan or Optimization Plan

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With you every step

Lose the weight and make a healthy lifestyle second nature

I want to

coach before
coach after

*Average weight loss on the Optimal Weight 5 & 1 Plan® is 12 pounds. Clients are in weight loss, on average, for 12 weeks.

I'm an independent OPTAVIA Coach. Here is my story:

Proven nutrition gets you where you want to go As your independent OPTAVIA Coach, I’ll make sure you never go it alone More than a million people have chosen our program to help them increase their health, confidence, and vitality Study after study shows that support and guidance increase your chances of success in reaching your optimal weight That’s why one of the biggest differences we offer is me, your own OPTAVIA Coach I’ll be there to guide you and help you develop new habits and make healthy decisions that lead to lifelong transformation We’ll celebrate your successes together, the little ones and the big ones As your OPTAVIA Coach, I’ll be your main point of support and we’re part of the OPTAVIA Community, which is full of thousands of like-minded people that help and encourage each other OPTAVIA gets your body healthy, as your body enters a gentle but efficient fat-burning state, which is essential for losing weight OPTAVIA will help you achieve your healthy weight and what’s even more exciting is that you’ll soon see how this as a catalyst for bigger changes You’ll discover how to incorporate simple, easy and powerful healthy habits into everything you do Your bigger life is waiting all you need to do is take the first step!

Built to support every phase and every goal

We understand the struggle and remove guesswork. Build lifelong healthy habits with our guidance, support and science-backed plans.

Because weight loss works when it’s more than just weight loss.

  • Personal Coach
  • Supportive Community
  • Clinically Proven Nutrition Plans
  • Access to GLP-1 Options (If Clinically Appropriate)*
  • Habits of Health®

1

Set your ‘why’ and map your journey

2

Connect with your coach and community

With support like this, you can lose more weight than dieting on your own*.

Your personal coach will walk the journey with you. About 90% have been there before as clients themselves.

Thousands of others going through similar journeys

No matter what you are facing, your coach or someone in the community has likely been in your shoes and can help steer you to success.

  • rolodex profile "I'm doing this for my future self – It's not about the scale."
  • rolodex profile "I broke free from the "I can handle it alone" mentality."
  • rolodex profile "My coach and the broader OPTAVIA community are constant pillars of support, reinforcing the importance of connection on this journey."
  • rolodex profile "You’re in this program for yourself — but certainly not BY yourself."
  • rolodex profile "My coach stood by my side even when I didn’t think I could succeed. She gave me new tools to help get me where I want to be in this journey."
  • rolodex profile "I’m a better “everything” because of OPTAVIA. I have one life, and I don’t plan on wasting a single day ... I’ve taken the control back in my life."
  • rolodex profile "I’m growing every day on my journey to optimal health – I owe it all to OPTAVIA!"
  • rolodex profile "Now, I have a life without limits. I’m grateful beyond words."

*2019 clinical study where participants who had the support of a coach lost up to 10x more weight* than the self-directed group. Based on the results of a 16-week clinical study, those who participated in at least 75% of their 23 assigned OPTAVIA coaching calls lost 15.2 lbs. compared to 6.7 pounds for those participating in fewer calls.

3

Simplify your eating habits

Nutrition doesn't have to be complicated. Easy-to-follow, clinically proven plans deliver turnkey nutrition — and help you meet your goals.

Nutrition plans to meet you where you are — and carry you through every stage

Food Image

Scientifically designed products and self-prepared Lean & Green™ meals work together to make healthy eating second nature.

  • Backed by Science
    Backed by science
  • Nutrient-dense products
    Nutrient-dense products
  • Pre-portioned
    Pre-portioned
  • No colors, flavors, or sweeteners from artificial sources
    No colors, flavors, or sweeteners from artificial sources
  • Nutritionally equivalent & interchangeable
    Nutritionally equivalent & interchangeable

4

Build lifelong healthy habits

Our proprietary behavior change system is designed to support long-term health, well-being and weight loss success.

Our approach to better health is
backed by 40+ years of scientific and clinical heritage

  • Physician Founded
  • Scientifically Designed
  • Clinically Proven Plans

In-House Experts
Our very own dietitians, researchers and behavior change experts

Scientific Advisory Board
Internationally recognized physicians, academic researchers, nutrition and health-related policy experts

How science shapes our program
  • Recommended by thousands of healthcare providers
  • 18 randomized controlled trial publications
  • 30+ scientific journal publications
  • 20+ research studies
  • 60+ peer-reviewed scientific abstracts & publications

as seen on

Shape Magazine logo.
People magazine logo.
Today Show logo.
Womens Health magazine logo.
Popsugar logo.
Habit tracking phone

Digital tools to support your journey

Making a healthy lifestyle second nature is easier with the OPTAVIA app

  • Access 200+ recipes
  • Track your habits
  • Log your Fuelings and Lean & Green meals
  • Follow your weight loss
  • Map your lifelong journey
habit tracking mobile

My Journey Setup

  • Determine your goal and ‘why’
  • Connect with your coach
  • Build healthy habits